PLACEMAKING- BROOKFIELD RETAIL SELFIE STUDIO TOUR

Over the course of two campaigns from 2022 to 2024, our traveling Selfie Studio brought interactive photo experiences to more than 10 Brookfield Retail mall properties across the country. Designed and fabricated as a series of shipping container-inspired installations, each studio invited visitors to step inside, explore, and become part of the experience. The first campaign celebrated art, color, and playful creativity. The activations were completely reimagined on the second tour to take guests on a nostalgic journey through the decades, beginning in the 1950s. Two distinct concepts, built to travel and bring something unexpected to each destination.

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